Pega Customer Decision Hub design patterns

Pega Customer Decision Hub™ leverages Pega’s AI and Decision Management engine to deliver a system that delivers real-time next best actions for our clients’ customers across Mobile, Web, E-Mail, SMS, and other channels. Customer Decision Hub design patterns provide best practices for making 1:1 customer engagement implementation projects run in an optimal, scalable and performant way. They include best practices on configuring customer data models, organizing business structures, defining engagement policies, extending the next-best-action strategy framework, integrating with external channels, configuring the adaptive and predictive models, Cassandra and many more.

Overview

Featured Patterns Business As Usual Process Flow in Pega 1:1 Operations Manager and Pega Customer Decision Hub Migrating from Unica campaign to Pega's Next-Best-Action paradigm Planning your Pega Customer Decision Hub environments Accessing a customer’s interaction history with the CustomerOfferHistory REST service Knowledgebase Links Product Overview Pega Customer Decision Hub knowledgebase User Guide Design Patterns