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=== Behavioral Targets === Scientific research has shown that a worker’s behavior will change if they are aware of being watched (see Hawthorne Effect). Often, the change is positive and results in better overall performance. However, if it’s critical to measurement accuracy that the targeted behavior be unaltered by awareness, this would be a major consideration in worker notification. These situations are rare and often temporary but do occur in some organizations. Notifying the worker of Workforce Intelligence would eliminate the ability to capture natural, unbiased behaviors.  

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